New Senior Vice President of Marketing Announced at Lighting Science®

Lighting Science, a leading LED firm known for its innovative lighting solutions, has appointed Laura Calenda as its new senior vice president of marketing. In this newly created role, Calenda will collaborate with senior leadership to enhance the company’s brand presence and educate consumers about its unique biological lighting products. CEO Ed Bednarcik highlighted the increasing consumer awareness of the effects of light on health, driven by recent developments like Apple’s Night Shift App, making it an ideal time for this appointment. Calenda, who has extensive experience in marketing and communications from companies such as Corvias Group and Blue Cross & Blue Shield of Rhode Island, aims to leverage her expertise to differentiate Lighting Science’s products in a competitive market. The company is renowned for its health-focused lighting solutions originally developed for NASA, designed to optimize human well-being.

New Senior Vice President of Marketing Announced at Lighting Science®

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