Sunday, February 2, 2025

Post Malone and Peyton Manning Star in Bud Light’s 2025 Super Bowl Commercial

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Post Malone and Peyton Manning Star in Bud Light’s 2025 Super Bowl Commercial
Bud Light is set to make a splash during this year’s Super Bowl with its ad campaign featuring comedian Shane Gillis, musician Post Malone, and former NFL quarterback Peyton Manning as “Big Men on Cul-De-Sac.” The brand, a long-standing Super Bowl advertiser known for its humorous approach, aims to connect with fans by portraying these celebrities in relatable suburban scenarios. Senior VP of marketing Todd Allen emphasizes the importance of authenticity and humor, hoping to resonate with a wide audience amid Bud Light’s recent sales declines. The campaign also includes an Instagram contest and a pre-Super Bowl concert with Malone in New Orleans, positioning Bud Light as a fun choice for fans looking to enjoy the big game.
Original source:
https://www.hollywoodreporter.com/business/business-news/bud-light-2025-super-bowl-ad-post-malone-peyton-manning-bmoc-1236119046/

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